15-07-2009
Source: IT Reseller's research
According to a research recently done for IT Reseller, ActiveJet is the most popular product brand among Polish users of alternative consumables. The results of the survey were published in the July issue of the IT Reseller magazine and show that ActiveJet products account for more than 40 per cent of all alternative consumables sold on the Polish market.
The survey numbers published by IT Reseller made us very happy indeed. They are yet another proof for the high quality of our products and show the effectiveness of our marketing communication around the brand explained Rafal Ornowski, ActiveJet Brand Director.
According to IT Reseller, as many as 63 per cent of consumers buy alternative inkjet supplies at present. The PART IT Reseller's research was intended to capture the current picture of the Polish printer consumables market.
